Bentley University Experience Design Rebranding PR Project

On this project, I worked alongside a team of Bentley students to undergo the rebranding of the Bentley Information Design and Corporate Communication to the new Experience Design Department. With this project, we worked to start up and launch social media accounts like Instagram for the department, send out emails, and also were held responsible for managing all of the public relations for the project including things like tabling events, and handing out flyers around campus. My final deliverable for this project is demonstrated in the presentation, which includes Instagram graphics, statistics, posters, and various different campaigns that we chose to run to best fit the needs of the client during this time of rebranding.